From Spinning Wheels to Traction: My EOS Journey | EOS Geelong

Every business leader hits a ceiling. That point where growth turns into chaos. I hit mine years before selling my business in 2022.

The Before: Chasing Growth, Feeling Stuck

From the outside, things looked fine. But behind the scenes, it was exhausting:

• I was constantly trying new things to break through the ceiling.

• The team worked hard, but roles and accountabilities were fuzzy.

• Meetings dragged on without direction.

• Growth had plateaued.

I knew something had to change. Hustle alone wasn’t going to get us there.

The Tipping Point: Self-Implementing EOS

That’s when I discovered the Entrepreneurial Operating System (EOS). I decided to self-implement EOS for a year, and it gave me some early wins, a bit more structure and focus. But I quickly realised something important: while I might have had some of the answers, I didn’t have the capacity to lead it and hold the team accountable.

That’s when I decided to work with a Certified EOS Implementer in Geelong.

The After: Running on EOS with an Implementer

Bringing in an Implementer changed everything. They provided the facilitation, structure, and guidance we needed. More importantly, they helped me build a leadership team that could truly execute on the vision.

EOS gave us a rhythm and a system we could rely on:

• Weekly Level 10 Meetings that cut through noise.

• Quarterly Rocks that drove real progress.

• An Accountability Chart that clarified roles.

• Annual planning sessions that kept us aligned.

For the first time, everyone was crystal clear on where we were going and what “good” looked like.

The Results

Over five years of running EOS, we:

• Doubled the size of the business.

• Tripled the profit.

• Built a healthier, more accountable team of people I loved.

And when it came time to sell in 2022, EOS had made the business stronger, more scalable, and more valuable.

The Lesson for Geelong Businesses

EOS isn’t a theory for me, I’ve lived it. I’ve experienced the difference between spinning my wheels and gaining Traction.

If you’re at that ceiling moment, I’d encourage you to explore how EOS could help your team. Start with a 90-Minute Meeting and discover how working with an EOS Implementer in Geelong can move your business from chaos to clarity.

For more details on how EOS works, check out our EOS FAQ page.